In these early days of technology we helped our first client write a killer business plan, develop a bleeding edge multimedia presentation (long before Powerpoint was a thing) and raise several million dollars in venture capital using two pieces of PVC pipe and a plastic funnel. We helped them with strong marketing and advertising campaigns as well as a powerful white paper (called The Big Squeeze.) The company went on to 2 more rounds of funding and several award winning products.
How we did it
Beyond the basics of strong market research and rock solid financials, we helped the company take an extremely technical, difficult to understand and intangible product and make it real for the investors. Far before anyone really understood agile development or Lean Startup we were implementing the principles with a service bureau that helped the engineers understand the customers, refine the products and start making money right away.